Products Designed to Last

Manufacturer vs. Broker - What's the difference?


Manufacturers like Daktronics, who create their displays in-house, have a streamlined process for quality control. They design, test, and produce displays in one central location, ensuring high-performance products through consistent quality control guidelines.


In the digital industry, many vendors don't make their own products. Instead, they often resell items directly from manufacturers without quality control. Reselling brokers should establish strong relationships with a select group of manufacturers. This allows them to oversee quality and influence product design.

Learn More about Our Manufacturing Process

Hear Brett Wendler, Daktronics Vice President of design and development, explain the differences between a manufacturing process and a broker process for LED technology.

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